The competition

Information and benefits

Do you create visionary buildings, innovative products and sustainable communication? Awards are conferred on those who generate new ideas in the categories of Architecture, Concept, Communication, Interior and Product.

Do you belong in this group? Join us and enter now!

07 October 2019

Awards ceremony

at the Pinakothek der Moderne, Munich

Spring 2020

Call for applications 2020

May 2020

Deadline for online registration

June 2020

Jury session

in Frankfurt am Main

October 2020

Awards ceremony 2020

Register now!

Would you like to be informed about the start of the competition in 2020? Then fill out our contact form.

Benefits

IN THE FOCUS OF THE INDUSTRY

The ICONIC AWARDS: Innovative Archi­tecture guarantees you interna­tional attention in the industry — because only the best innovative achievements are honoured with awards.

Nominated for the premier prize

When you win an ICONIC AWARD: Innovative Architecture prize, your product is automatically nominated for the German Design Awards 2020.

Our reach for you

Take advantage of our far-reaching communications work for the ICONIC AWARDS: Innovative Architecture via our media distribution lists and social media channels.

EXPAND YOUR NETWORK

Establish contacts to relevant industry representatives Innovative Architec­ture via the ICONIC AWARDS: Innovative Architecture competition.

A stage for the best

As a winner, you'll be invited to our awards ceremony in Munich, to be held on the occasion of the EXPO REAL trade show.

Our marketing services

Use the winner label as a communi­ca­tion tool within and beyond your industry.

Prominent placement

Winners are portrayed in our ICONIC Magazine and presented online in the ICONIC DIRECTORY.

Categories

Architecture

The whole world of buildings, from concept stores to cafés, from theatres to recreational parks.

Retail
Branded spaces, shops, concept stores, showrooms, department stores, shopping centres, outlets, etc.

Hospitality
Hotels, spas and wellness resorts, bars, cafés, restaurants etc.

Domestic
Prefab buildings, detached homes, care homes, landscape planning, garden planning and landscape architecture, etc.

Corporate
Company buildings, office buildings, factories, warehouses, landscape planning, etc.

Public / Culture / Education
Museums, concert halls, theatres, opera houses, landscape planning, landscape architecture, bridges, schools, day-care centres, churches, hospitals, stadiums, admin buildings, sports facility, monuments, education buildings, train or bus stations etc

Event/Exhibition
Exhibitions, special settings, trade fair stands, pop-up stores, events, etc.

Urban Planning
Plazas, streets, outdoor areas, renovation, conversion, villages, regions, urban branding, urban/district and community developement, sports facility, urban furnishings etc.

Special

Interior

The whole world of interior design, including retail, public-sector buildings, residential housing and corporate complexes.

Retail
Branded spaces, shops, concept stores, showrooms, department stores, shopping centres, outlets, etc.

Domestic
Prefab buildings, detached homes, care homes, etc.

Corporate
Company buildings, office buildings, business premises, factories, warehouses, etc.

Public
Museums, concert halls, theatres, opera houses, schools, day-care centres, churches, hospitals, stadiums, admin buildings, etc.

Hospitality
Hotels, spa and wellness resorts, bars, cafés, restaurants, etc.

Special

Communication

Outstanding holistic communication, for example in trade show stands, advertising campaigns or corporate design.

B2B Communication
Trade fair stands, ad campaigns, ads, flyers, brochures, catalogues, outdoor advertising, websites, image films, architectural photography, books etc.


B2C Communication

Trade fair stands, book publications, ad campaigns, ads, brochures, flyers, outdoor advertising, websites, image films, architectural photography, catalogues, etc.


Corporate Design
Branding, websites, letterhead stationery, business cards, flyers, posters, banners, signs, flags, etc.


Signposting System
Guidance systems for cities, public institutions, office and business premises, shopping centres, detached homes, etc.


Special


Product

All products that are permanently built in, e.g. facades, doors, sanitary objects and building technology.

Facades
Paint, insulation, plaster, windows, doors, balconies, materials, fittings, railings, etc.


Wall, Floor, Ceiling
Tiles, wallpaper, plaster, carpets, parquet, materials, floor laminates, ceiling elements, etc.


Energy Solutions
Solar thermal, photovoltaics, materials, biomass, solar energy systems, etc.


Sanitation
Fittings, bathtubs, kitchen sink, shower trays, bathroom furniture, kitchen furniture, ceramics, materials, swimming pools, saunas, water treatment, etc..


Building Technologies
Illumination concepts, lifts, escalators, doors, windows, radiators, materials, switches and control panels, handles etc.


Special

Concept

Concepts, such as those for urban planning, living space and landscape architecture.

Urban Planning
Plazas, streets, renovation, conversion, villages, regions, urban branding, urban/district and community developement, etc.


Visionary Living & Working
Concepts and designs for dwellings and workspaces, temporary housing concepts etc.


Visionary Architecture
Concepts and designs for prefab buildings, detached homes, care homes, landscape planning, garden planning and landscape architecture, company buildings, office buildings, business premises, factories, warehouses, etc.


Special

ICONIC AWARDS: Innovative Material

When you enter a project or product in one of the main categories Architecture, Interior or Product, you also have the option of entering it in the superordinate category 'Innovative Material'. The focus here is squarely on the development of sustainable, energy-effi­cient materials that are also versatile in terms of function as well as design.

Registration and service fees 2019

Registration fees

Registration fees

EUR 230 plus VAT
per submission

EUR 180 plus VAT
per submission until 12 April 2019 (Early bird rate)

We charge an additional handling fee of 50 EUR for product sample submissions (up to 0.5 m (l/w/h and max. 20 kg) in the »Product« category and for digital submissions in the »Communications« category (films, websites, apps etc.).

Printing Service (optional)

Printing Service (optional)

EUR 170 plus VAT
up to 2 charts (sized DIN A2)

EUR 230 plus VAT
Up to 4 charts (sized DIN A2)

The costs for the optional printing service will be invoiced per entry in addition to the registration fee. The service includes the printing and production of the presentation charts as well as the delivery to the jury meeting. Participants will receive an invoice for these fees. The return of your entry after the jury meeting is not included in the fee.

Service fees

The following costs are compulsive after being awarded »Selection«, »Winner« or »Best of Best«:

»Selection«

Service fee »Selection«


1.200 EUR plus VAT

The award contains:

  • – use of the »Selection«-label for your communications
  • – two personalised winner documents
  • – access to our exclusive marketing services
  • – one-page entry in the catalogue, one specimen copy of the catalogue per entrant
  • – presentation of the prize-winning project/product in the ICONIC Directory
  • – basic public relations communications and social media coverage in relation to the competition
  • – attendance at the awards ceremony, optional professional photograph of winners with document

»Winner«

Service fees »Winner«


1.600 EUR plus VAT

The award contains:

  • – use of the »Winner«-label for your communications
  • – two personalised winner documents
  • – access to our exclusive marketing services
  • – two-page entry in the catalogue, one specimen copy of the catalogue per entrant
  • – presentation of the prize-winning project/product in the ICONIC Directory
  • – comprehensive public relations communications and social media coverage in relation to the competition
  • – attendance at the awards ceremony, optional professional photograph of winners with document. Following the ceremony, all »Winner« projects will be presented to the guests through a digital presentation on screen.

»Best of Best«

Serviceg fees »Best of Best«


2,100 EUR plus VAT


The award contains:

  • – use of the »Best of Best«-label for your communications
  • – two personalised winner documents, one in a high-quality frame
  • – access to our exclusive marketing services
  • – four-page entry in the catalogue, one specimen copy of the catalogue per entrant
  • – presentation of the prize-winning project/product in the ICONIC Directory
  • – Exclusive public relations communications and social media coverage in relation to the competition
  • – attendance at the awards ceremony, on-stage presentation of prize sculpture and personalised document, with professional photograph taken.

Grant programme

The German Design Council offers all small companies and start-ups the opportunity to obtain an exemption from the possible winner's fees via a request for support.

Our grant programme

The German Design Council offers all small companies and start-ups the opportunity to obtain an exemption from the possible winner's fees for the »Selection«, »Winner« and »Best of Best« awards via a request for support.

The prerequisite for support is an annual turnover of up to EUR 50,000 in the last two years. Funds will be released after a thorough review of the firm’s financial situation.

The application must be filed no later than 10 May 2019 (the date of receipt by the German Design Council is what counts in this regard).

You can download the application form at en.innovative-architecture.de/grant-programme.

Detailed information can be found in our announcement documents 2019.

Jury members 2019

Jonghwan Baek

WGNB

Seoul, South Korea

Born in Seoul, South Korea in 1979, Jonghwan Baek studied spatial design at Kookmin University. Immediately after graduating from the university in 2004, he joined Wallga Associates in Seoul, where he gained experience in diverse fields such as spatial design and architecture. In 2015 he founded the spatial design studio WGNB, where he has been working ever since in diverse fields ranging from spatial design to furniture and commercial products that go beyond specific categories, in cooperation with Korean enterprises such as Samsung, SK Telecom, CJ, Lotte and Daewoo Engineering & Construction. WGNB considers “Think differently to how you see” is the starting point for all his designs, which enhance the value of space based on stories arising from connectedness between space, people and brands.

Michel Casertano

Atelier Brückner GmbH

Stuttgart

Michel Casertano studied architecture at the Technical University in Munich and at the University of Bath, England. Since 2005 he has been employed at the internationally acclaimed ATELIER BRÜCKNER in Stuttgart, and has been an associate there since 2012. He heads up its architecture division. ATELIER BRÜCKNER has been designing and realising narrative architecture and exhibitions following the principle of "form follows content" since 1997. Content and messages create scenography which sets benchmarks. The reasoned interplay between space, graphics, light and digital media determines the convincing overall statement of architecture, museums and brand environments.

Marco Dessí

Studio Marco Dessí

Vienna

Marco Dessí, born 1976 in Meran, Italy, after an dental technician apprenticeship studied industrial design with Bořek Šípek and Paolo Piva at the University of Applied Arts in Vienna. Straight after completing his studies in 2007, he founded his own design studio. He worked with international companies such as Richard Lampert, Skitsch and long-established Vienna companies such as J. & L. Lobmeyr, Vienna porcelain manufacturer Augarten and Wittman. The studio does not stick to a specific style, a preferred material or a standard formula, but views design as craftsmanship in which a deep understanding of materials, processes and their relationships form core creative values. Dessí emphasises transparency in his work, in the sense of a consistent relationship between design process and actual production stipulations.

Asif Khan

Asif Khan Ltd.

London

Asif Khan is a research and development led architecture studio who design buildings, landscapes, exhibitions and installations, among other things.
Khan’s practice explores how material and social innovations can fundamentally alter the way people experience and shape their environment, realised through rigorously detailed and delivered outputs. His studio is based in East London, formed in 2007.
Khan is currently working on the Tselinny Centre of Contemporary Culture in Almaty and leading the design of public realm for Dubai Expo 2020. Recently he designed the award winning UK Pavilion at Astana Expo 2017 and the Hyundai Pavilion at the Pyeongchang 2018 Winter Olympics.
Notable previous projects include the ‘MegaFaces’ pavilion at the Sochi 2014 Winter Olympics which won the Cannes Lion Grand Prix for Innovation, the Coca-Cola Beatbox at London 2012 Olympics, a finalist entry in the international competition for the new Guggenheim Museum Helsinki from 1700 anonymous designs,  and a Summer pavilion for the Serpentine Gallery in Summer 2016.
Khan lectures globally on his work and sits on the  Board of Trustees for the Design Museum. He was awarded an MBE for services to Architecture in 2017 and the studio were named »Architects of the Year« by the German Design Council in 2018.

Andrej Kupetz

German Design Council

Frankfurt am Main

Andrej Kupetz has been General Manager of the Rat für Formgebung/German Design Council in Frankfurt/ Main since 1999. He studied industrial design, philosophy and product marketing in Berlin, London and Paris. In 1997, after various positions in design management and university liaison, Andrej Kupetz joined German Railways (Deutschen Bahn AG) where he was responsible for brand management in the DB Group and for the implementation of various corporate-design processes. 
Kupetz is member of the advisory board of the Design Management Institute Bosten. Since 2011 Kupetz has been a member of the higher education council of the Hochschule für Gestaltung Offenbach/Main. That same year the European Commission appointed him to the European Design Leadership Board.

Wiebke Lang

Journalist

Frankfurt

Wiebke Lang has been editor-in-chief of designreport since 2017. She was international PR chief and brand editor at Erco in Lüdenscheid from 2013 to 2017. She previously worked as an editor and author for various German design and media magazines such as form and PAGE and was co-curator at Vitra Design Museum, Weil am Rhein, Germany. She has a degree in design and worked in the book retail sector.

Silvia Olp

Phoenix Design

Stuttgart/Munich/Shanghai

Silvia Olp is Head of Communications at Phoenix Design and Vice President on the Board of aed Society for the Advancement of Architecture, Engineering and Design in Stuttgart. She is also initiator of the aed neuland competition for aspiring young designers. For many years she was Head of PR and Marketing and Member of the board at burkhardt leitner_modulas spaces. With her consulting firm, Silvia Olp Public Relations, she advised design agencies and other clients in the design sector on PR and marketing measures. Furthermore, she worked as studio manager for renowned photographers.

Linda Stannieder

GRAFT Brandlab

Berlin/Los Angeles/Beijing

Linda originally trained as an architect before specializing in branding. After her master degree at the University of Applied Arts Berlin-Weissensee, she relocated to China in 2005 for her Chinese studies, where she lived and worked 6 years. Living and working in China, Linda came to the world of brand when she was approached by the branding agency MetaDesign to help establish and creatively lead their new Beijing office in 2008.
Believing strongly in the emotional power brands possess beyond the limitations of two dimensions, Linda’s experience both in pure architectural and strategic brand projects means she has accumulated a wealth of experience with international renowned clients spanning brand adaptations, corporate identity projects, events, exhibitions, trade shows, retail and brand destinations in industries ranging from automotive to fashion and beauty.
In her previous position as Head of Brand Environments and member of the management board at MetaDesign Berlin she started working back in Berlin in 2011, where she also started her own business in 2014.

FAQ

HOW MANY PARTICI­PANTS ATTENDED LAST YEAR?

All in all, the ICONIC AWARDS 2018: Innovative Architecture 680 entries from 34 countries.

IN WHICH CATEGO­RIES CAN I SUBMIT MY PROJECT?

The competition is divi­ded into five cate­go­ries. You can find them here.

WHICH AWARDS ARE PRESENTED?

»Selection«, »Winner« and »Best of Best«. The jury of experts awards the special prizes »Archi­tects of the Year«, »In­te­ri­or Designers of the Year« and the honorary prize »Architects' Client of the Year«.

WHERE CAN I REGISTER FOR THE COMPETITION?

Registration is via My Design Council.

WHO IS ADMITTED TO THE COMPETITION?

All companies and stu­dios whose projects fit into the competition categories.

CAN I REGISTER A PROJECT THAT HAS ALREADY WON ANOTHER GERMAN DESIGN COUNCIL COMPETITION?

Yes.

IS THERE A LIMITED NUMBER OF PRO­JECTS I CAN ENTER FOR THE COMPETI­TION?

No.

HOW OLD CAN THE SUBMITTED PROJECT BE?

The project may not be older than 5 years at the time of the jury meeting.

WHAT ARE THE DATES AND DEADLINES?

All dates and deadlines can be downloaded here.

WHAT ARE THE COSTS AND FEES?

A registration fee will be charged for each regis­tered project. Depen­ding on the award, additional fees may apply. Informa­tion on the costs of the ICONIC AWARDS 2019: Innovative Architecture can be found in the 2019 application documents.

CAN I BE EXEMPTED FROM THE FEES?

The German Design Coun­cil offers all small businesses and start-ups the opportunity to be exempted from the pos­si­ble winning fees by means of a funding ap­pli­cation. Details can be found in our application documents.